Twitter's streaming video app Periscope just turned one, and celebrated a whopping 200M streams last year.
Many people thought a live video streaming app for smartphones and tablets would never happen a year ago when Twitter’s Periscope first broke out on the scene. According to a report from USA Today, however, the doubters were wrong – the app just celebrated its first birthday and announced that in its first year, it had streamed over 200 million live broadcasts.
Periscope’s growth has been amazing to watch – in January, the company had only streamed 100 million live broadcasts. According to co-founder Kayvon Beykpour, “Wer’e seeing extraordinary growth in a short period of time.”
The company says that the amount of material streamed live on the app amounts to 110 years of video every single day. The app is currently available for both android and iOS devices.
There was much speculation as to who would break out ahead in the quest to bring live streaming to mobile devices. The favorite at the annual tech festival South by Southwest last year was clearly Meerkat, but Periscope was announced directly after the festival and quickly stole its competitor’s thunder.
Periscope was an attractive option because it was easy to use, and people could follow live streams directly through their Twitter feeds.
Apple named Periscope the App of the Year in 2015, and Facebook was closely trailing the app with its own version of live video streaming in a social feed. Rumors are circulating that Google is also currently working on a live video streaming app to be integrated with YouTube.
Periscope is one of the easiest video apps to use on the market right now. All you have to do to create a live stream is press the record button on your phone – the app uploads your video directly with little fanfare. Videos are posted for the world to see, and a vibrant online community has risen surrounding the wealth of new content.
A blog post from the Periscope team describing the accomplishments of their first year can be found here.